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Let's Get Real:
Tourism & the Search for Authenticity
The best travel experiences occur when travelers connect in an authentic way to a place and its people. More and more travelers are making their travel decisions based on how real they perceive an experience to be. Authenticity is rapidly becoming the key factor in the minds and souls of tourists everywhere.
In this informative, humorous and thought-provoking presentation, Steve Zikman will:
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Outline the essential qualities of authentic travel experiences; |
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Explore travelers' perceptions of what is real and genuine in today's travel environment; and |
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Demonstrate powerful and creative ways to tap into this quest for authenticity and build upon these experiences. |
For further information on Steve Zikman's current speaking programs or to book Steve for your next conference, meeting or event, please contact us at:
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